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Striking a Balance

by William L. Henrich, MD, MACP
and Pedro L. Delgado, MD


In recent months, conflict of interest (COI) and conflict of commitment (COC) have become matters of public importance for physicians. Examples of such conflict include writing prescriptions from drug makers who have provided gifts or trips for doctors, or the writing of clinical practice guidelines favorable to a product while receiving funds or favors from the product’s manufacturer.

Institutions around the United States have struggled to find an appropriate response to the problem — seeking a balance between impropriety and the ordinary commerce important to bring a product to market.

The University of Texas Health Science Center at San Antonio will implement a new set of policies and procedures aimed at reducing the influence of the pharmaceutical industry and device manufacturers on educational content and clinical decision-making, as well as setting strong ethical and procedural standards for interactions between faculty and industry. These new policies ban our faculty from accepting gifts (including pens, pads, and other small gifts) and meals. The policies also significantly restrict the presence of industry representatives in clinical and teaching areas of the Health Science Center.

Additionally, there will be increased requirements for disclosure and oversight and more explicit parameters for the establishment and management of contracts between faculty and industry.

These new policies and procedures will greatly reduce the opportunity for conflicts of interest that might adversely affect our teaching, research, and clinical activities. The policies will also have an effect on how our faculty participates in industry-sponsored activities at a national, regional, and local level. For example, the new policies prohibit our faculty from giving presentations for which they do not have full intellectual control over the content, effectively banning promotional speaking. Depending on the circumstance, our faculty may not be able to accept free meals at some Society events, if these meals are linked to a promotional presentation.

We have adopted these new policies to ensure that the Health Science Center remains an impartial and independent resource for our community. Physicians, scientists, and academic health centers have successfully collaborated with industry to develop and bring to market many new treatments, tests, and devices. However, the very success of these endeavors has contributed to many of the concerns that have recently been leveled at the health care industry, physicians, and academic medial centers.

As the financial gain associated with the widespread use of a particular drug or device has increased, so have the financial stakes associated with the interpretation of the results of a clinical trial or the opinions expressed by thought leaders in scientific publications and presentations. These pressures led industry to become increasingly focused on managing the information about a treatment in order to maximize the impact on sales. Thought leaders and “high prescriber” physicians were actively courted by industry as part of marketing efforts aimed at increasing sales. These and other practices aimed at increasing sales led to many egregious examples of questionable behavior recently documented in the national news media.

These new policies for our faculty are born out of concern for the reasons listed above and for the simple fact that it is the right thing to do. Our policies are very much in line with those being adopted by other Schools of Medicine around the country. We hope that these steps will more clearly articulate our desire to promote and to model for our students and residents the highest standards of ethical and professional behavior. More information about these policies is available through the School of Medicine office.

William L. Henrich, MD, MACP
Dean, School of Medicine Vice President for Medical Affairs Pedro L. Delgado, MD, Chair, Department of Psychiatry Associate Dean for Faculty Development and Professionalism

 

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